maria belén rios sialer


 

Blogs & Branding  

My experience includes creating content that is relevant, engaging and tailored to specific audiences. From university research lab branding to startup blogs, my focus is:

Optimized content. Seamless UX. Magnetic storytelling 

SEO Optimization
Content Strategy  
Google Analytics 
User-Centered Design


 Brand Identity
Graphic Design 
CMS
Social Media Platforms 


SEO OPTIMIZED BLOGS


Winter tips blog for CanPR, a Toronto based immigration tech start-up. 
Student’s mental health blog for The Hope Initiative Foundation 
Student’s mental health blog for The Hope Initiative Foundation 


BRAND IDENTITY, LOGOS,  

Dcompetencias 

Peruvian B2B Consulting Agency 

  • Brand Identity: Created a cohesive color palette and logo to establish a strong visual identity
  • Social Media Strategy: Built and grew the LinkedIn page, curating content and visuals to increase engagement and brand presence.
  • Website Design: Led the design of a user-focused website (currently in development), emphasizing seamless UX to enhance user experience and functionality.



HGWM - HydroGeoscience for Watershed Management Laboratory (at The University of Bitish Columbia)

  • Designed Logo and main illustrations.
  • Redesigned the website with a UX focus. 
  • Created visuals to simplify complex scientific concepts.
  • Edited website copy and academic papers.









The Hope Initiative Foundation

  • Crafted social media content. 
  • Wrote, edited and optimized blogs and website copy. 
  • Assisted in developed marketing documents, newsletter and email                     campaigns.  













    • PESA (Peruvian Student’s Association at the University of Toronto)


  • Designed logo and crafted a cohesive brand identity.
  • Created engaging social media posts for Instagram and Facebook.
  • Enhanced PESA's online presence and community engagement.
    •

    PRODIGAL DAUGHTER FILM

    (Article soon to be published on Meer)

    Through this personal documentary, Mabel Valdiviezo shares her intimate journey as a young Latina immigrant, what it entails to leave home, pursue her dreams as an artist, and strive to collectively heal.  



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    BLOGS & BRANDING BLOGS & BRANDING  

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